Tracy DeLuca is the Founder of How Might We Design, a creative consultancy focused on the global transformation of clinical and everyday mental health. Recently, as the Principal Design Lead for Sutter Health’s Design & Innovation Team, Tracy helped launch a series of successful innovation initiatives, including a new virtual-first primary care model that integrates behavior change (and soon, mental health) into everyday care, supported by a more accessible value-based insurance experience. Additionally, she was Design Lead for Sutter’s Mental Health Reimagined initiative, where her work focused on a human-centered deep dive into the Acute Care experience, and strategic development of an engagement platform to support youth 15-22 as they transition out of formal care back into their everyday lives.

Prior to her healthcare industry experience, Tracy spent 7 years at global design firm IDEO as a Communications Design & Project Lead, and 10 years working in Advertising. Her efforts mentoring Social Impact Fellows at Stanford University's d.school, and her podcast, Results May Vary, were born out of her desire to teach design thinking superpowers to as many people as possible.